If you’ve read a marketing article or two, you’ve probably heard about the USP. I bet a lot of marketers could say it was one of the first marketing concepts they learned. That was definitely the case for me. But what does this very popular acronym mean and…
Sorina Chiuaru
Digital marketing specialist
5 posts
Marketing is her first love, and her second one is cooking. Her perfect morning involves writing a blog article with a hot cup of coffee in her hand and a cat (or two) on her lap.
Buyer persona development using just one canvas - marketing for startups
A different approach to buyer persona creation The marketing world can be a dark and scary place if you don’t know much about it. Seeing how many types of marketing techniques exist, you might not know where to start. But do not worry, we have you covered. The key…
Interview with Xena: Our warrior princess customer service chatbot
Today we’re pretty excited, we get to interview a celebrity! Well, maybe not a mainstream celebrity everyone has heard of, but she’s a true rockstar in our office. Meet Xena, she is our warrior princess customer service chatbot, and you will understand why we all love her after…
How to write a software requirements specification (free template)
Writing a technical requirements document can be boring to some people and exciting to others. Whatever the case might be for you, we can all agree it is a vital part of the software development process. The purpose of the software requirements specification is to ensure that the reader understands…
Web Development Paid Internship Spring Edition | Digitalya Academy [Closed]
Technologies like React and Ruby give you nightmares? Well, they won't anymore! Join Digitalya to learn all about what it takes to develop outstanding web apps. Are you passionate about web development and excited to learn how to work with the latest technologies? HTML5, CSS, Angular.JS, React and Ruby…
